□Choose high-quality images for your profile picture, an eye-catching banner, and the main information that is relevant to your business.Īnd making sure your banner isn’t too crowded is essential for this. It’s always good to personalize your LinkedIn profile and avoid using standard content, when you can. Very nice to look at, don’t you think? □ This shows what kind of style she has, and what kind of work she does. □ The second example, is the profile of a “Graphic designer & Illustrator”, she’s open to work too, and she used her cover photo in order to highlight her original designs! □ This is a shame because you should use every bit of your LinkedIn profile to advertise yourself, especially if you’re on a job hunt! □ □ First example, is this “Head Graphic Designer” profile, but his background cover is a standard city landscape… it doesn’t show any of his work. Let’s take the use case of a graphic designer who wants to distinguish him/herself from other graphic designers by emphasizing his/her work on LinkedIn. Don’t cram too much information on there: keep it simple and appealing to the eye.The banner is for images that are attractive and vibrant. Don’t overdo it with the writing! □□ LinkedIn has different areas for this (“About” section, your summary, articles, and posts).There’s a reason for this: to prevent last-minute cropping that will “disrupt” the image’s intended look. Firstly, you must always adhere to the predetermined format.PS: avoid adding any images or elements at the bottom left side corner of your banner, otherwise they could be hidden by your LinkedIn profile picture. □ This LinkedIn background banner represents our value proposition in a quick and effective way! □ In addition, we used the same graphic chart and images for all communications, that were created by our lovely web designer, Pauline Beauté. □ We added the company logo on top, our slogan in the middle and the product’s icons at the bottom. In this template, you can see the color palette is lively and tailored to the company’s product colors (Waalaxy, ProspectIn, Inbox waalaxy, etc.). At Waalaxy, we all decided to use the same banners in order to showcase the colors of our new products! □ In the meantime, here’s an example of the background banner template we use at our company. We will go into step-by-step details on how to create banners for LinkedIn, in the next parts of this article, so be patient. Here’s the link to +2100 free templates you can start using right now (you can even filter them by colors). If you’re looking for already-made templates for your LinkedIn banner, then using Canva is the way to go. Templates for LinkedIn background banners Lastly, you need to have the right image size and format, in order to not lose any quality when uploading the photo cover to your LinkedIn profile!.A cohesive color palette for all your creations, it has to be carefully chosen according to your company’s graphic charter.You will need creative software programs, like Canva, Photoshop or Illustrator, in order to get inspired or create your own background LinkedIn banner.High-quality pictures or images (created by your graphic designer – or found online, you will find more details below).A well-defined digital marketing approach! What is the demographic of your intended audience? What is your message? What are your products? What are your principles?.Therefore, before you let your creativity run wild □, there are a few guidelines to keep in mind when creating a good LinkedIn background banner for your personal branding: Inside, you will find a step-by-step guide on how to highlight your profile easily, by showing you examples and which tools to use. Last year, we created this article on how to create the perfect LinkedIn banner! □ LinkedIn background banner: What you need to know before you start That’s why in this updated article for 2022, we will show you how to make your profile stand-out in the vast LinkedIn sea, by following these simple steps. We all know that having a well-optimized LinkedIn profile is a must, it implies having a professional profile picture, a catchy job title and of course having a nice LinkedIn background banner is no exception! □
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